About the studio
A small studio with a simple rule: draw it for the client in front of us.
Superior Logo Works was started by designers who were tired of seeing businesses settle for template logos. We believe every company deserves a mark made for it.
What we believe
Good design is a business decision, not decoration.
A logo has a job to do. It has to be recognised in a split second, carry the right feeling, and work everywhere you need it, for years.
That is why we start every project by listening. We ask what your business does, who it serves and what makes it different, and we turn those answers into concepts you can actually choose between.
Our designers work in professional tools, build every mark in vector, and hand over a complete file kit so you never have to come back to us just to get the right format. When you do come back, it is because you want to, for a refresh, a website or a full brand system.
How we work
Three promises we keep on every project.
Original, always
No templates, no clip art. Every concept is drawn for your brief.
Clear communication
You always know what is happening, what comes next and when.
You own it
Final designs and files are yours, with no ongoing fees.
Need a logo with a purpose behind it?
Tell us about your business and we'll turn it into a mark people remember.